you know the rule
The first and last rule in promotional advertising has always been keep it simple stupid. But the days when promotions were limited to coupons and POP are gone. New promotional opportunities are being created at a fantastic rate, and now include everything from mobile billboards to wireless POP and interactive email. Where and how you reach your consumers, and how to get your message noticed, has become more complex than ever. We can help by judicious application of rule number one. To us, this means focusing on your consumer, your message, and your brand — regardless of the vehicle.
point of purchase
Designing and producing POP is one of the more challenging projects that an agency can undertake. We have over ten years experience designing and producing POP for national clients including Bimbo, BlackBerry, CA, Cingular, Dickies, Dr Pepper, Frito-Lay, Nike, Nokia and Pepsi. From these projects we have learned to always think about design and message from the consumer perspective, and how to make almost anything a die-cut lug on.
new media
New promotional channels have created opportunities for promotions to reach consumers in a wider variety of places and times. We can help you decide which mix of media is right for your promotion, and manage execution across all of these channels. We track each project with the best tools available, and use this information to inform the planning process for future promotions.
2540 Elm Street
Dallas, Texas, 75226
Phone: 214-655-6832
Fax: 214-889-3100